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The impact of a cartoon character on adults perceptions of Children’s breakfast cereals: a randomized experiment
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The impact of a cartoon character on adults perceptions of Children’s breakfast cereals: a randomized experiment
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Nutrition Journal
The impact of a cartoon character on adults perceptions of Children’s breakfast cereals: a randomized experiment
DOI:
10.1186/s12937-020-00565-5, Volume: 19, Pages: 0-0
Article Type:
research-article,
Article History
received:
2019-11-2
accepted:
2020-5-11
published:
2020-5-17
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Keywords
Cartoon characters
,
Marketing directed to children
,
Goodness perception
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https://www.researchpad.co/tools/openurl?pubtype=&doi=10.1186/s12937-020-00565-5&title=The impact of a cartoon character on adults perceptions of Children’s breakfast cereals: a randomized experiment&author=&keyword=[{keywordId=16722, uniqueName=cartoon-characters, name=Cartoon characters, contentId=13439}, {keywordId=16723, uniqueName=marketing-directed-to-children, name=Marketing directed to children, contentId=13439}, {keywordId=16724, uniqueName=goodness-perception, last=true, name=Goodness perception, contentId=13439}],[{keywordId=16722, uniqueName=cartoon-characters, name=Cartoon characters, contentId=13439}, {keywordId=16723, uniqueName=marketing-directed-to-children, name=Marketing directed to children, contentId=13439}, {keywordId=16724, uniqueName=goodness-perception, last=true, name=Goodness perception, contentId=13439}],[{keywordId=16722, uniqueName=cartoon-characters, name=Cartoon characters, contentId=13439}, {keywordId=16723, uniqueName=marketing-directed-to-children, name=Marketing directed to children, contentId=13439}, {keywordId=16724, uniqueName=goodness-perception, last=true, name=Goodness perception, contentId=13439}],&subject=
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